海鼎MESSAGE 總第16期（2013年10月）

• 第一章 案例與方法論
  Case study and Methodology

  • 零售，依道而行
    Following Retail's Rules
    

  • 零售互聯網化的商業內涵和信息化契機
    Commercial Essence IT Opportunity of 020 Retailing
    

  • 數字化營銷的探索
    Digital Marketing Exploration
    

  • 海鼎優惠券驗證系統介紹
    Introduction of HEADING Coupon Verification System
    

• 第二章 供應鏈與物流
  Supply Chain and Logistics

  • 新建物流中心概念設計方法
    New Logistic Center Conceptual Design Method
    

  • 新建物流咨詢與規劃過程探討
    Logistics Consulting and Planning
    

  • 數據分析在倉儲管理中的作用
    Application of Data Analysis in Inventory Management
    

  • 電商物流倉儲規劃及倉儲作業若干要點探討
    E-commerce Warehouse Planning and Operation Essentials
    

  • 生鮮業務方案研究
    Study of Fresh-food Operation
    

  • 便利、超市配送中心業務異同研究
    Comparative Study of Convenience Store Supermarket Distribution Center Operations
    

  • 便利物流項目實施方法
    Project Implementation Method of C-store Logistics Center
    

  • 壽康永樂配送中心案例介紹
    Case Study:Shoukang Yongle Distribution Center
    

  • 江蘇華商物流解決方案介紹
    Case Study:Jiangsu Huashang Logistics Solution
    

• 第三章 研究、咨詢與實踐
  Study.Consulting and Practice

  • 尋找打開會員心門的金鑰匙
    Find the Golden Key to Open Hearts of Your Members
    

  • 移動技術在會員系統中的創新應用
    Creative Use of Mobile Technology in Member System
    

  • 移動信息化應用的思考
    Thoughts of Mobile Information Application
    

  • 可視化陳列，強化終端管控
    How Visual Display Can Enhance Corporate Terminal Management
    

  • 促銷業務管控的新紀元
    The New Era of Promotion Management
    

  • 多維度業務控制，滿足精細化管理需求
    Multi-dimension Operation Control to Meet the Requirement of Delicate Management
    

  • 鮮食品管理價值挖掘
    Value Exploration of Fresh Food Management
    

  • 以價格管理與促銷優惠牽引并規范分銷業務
    Price Promotion Management-the Key to Standardize Distribution Activities
    

  • 淺析直營與加盟管理模式之管理異同
    A Brief Study of Direct Franchise Stores Project Management Implementation
    

• 第四章 技術、產品與應用積累
  Technology.Products and Practice

  • 工作流2.0推動企業信息系統整合
    Workflow 2.0 Helps Integrate Corporate Information Systems
    

  • 構建完整的企業信息安全體系
    How to Build a Comprehensive Corporate Information Security System
    

  • 人機交互設計，助力BPM高效流轉
    Human Interactive Design Helps Enhance HDBPM Efficiency
    

  • “美”=生產力——淺析HDJPOS副屏改造
    Beauty Productivity -A Brief Study of HDJPOS Second Screen Implementation